Public Relations: The Changing Framework (We have moved to

November 2, 2008

Podcamp Singapore

Many of my co-attendees (Claudia, Derrik… to name a few) have already covered the entire camp or parts of it….so no point going through the series again. What I would like to share however are the ‘good’ and the ‘can do better’ parts of the event. Please feel free to share your feedback in the comments.

The good stuff…

1. A great initiative in getting together like-minded people, who were trying to contribute by sharing insights and learnings and trying to crack the thoroughly webbed new media space. I liked the sessions of Coleman Yee and to some extent Brian Koh ….for their ability to stir some healthy discussion. There were no answers…but it definitely set the thoughts rolling.

2. What I missed and really regret is the Charlie Pownall session on Online Influencers. The last bits that I caught were on Obama and how he magically used ‘word of mouth’ to his favour…got to know some more from Claudia’s blog post.
(…so now you know…my next reading will be trying to analyse Obama’s success secrets from the communicators perspective…and maybe later…if I get the opportunity, discuss my thoughts with you, Charles.

3. Another session that was reasonably good was Preetam Rai’s on twitter. Though purely by selection of topic…I was attending Brian’s session, Preetam…what I heard about you from fellow bloggers and liked- was your idea of networking and understanding (not just superficially) about how bloggers/writers in other markets work. Good are surely working that extra mile to bridge the gap between markets and people.

4. My comments will be incomplete if I did not mention the Tech 65 guys and Joshua Nair. You guys truly rock and it was a pleasure having you around. Joshua, a special mention to you….you were the youngest of the lot and very well prepared. I wish you luck and am sure you have a bright future.

5. The next best thing about the event was the presence of a lot of PR people…the presenters and the attendees(…Weber Shandwick, Burson Marsteller, Text100…to name a few) which talks about the seriousness and the lead that PR people are trying to take in the new media space. I may have missed many…but must mention the presence of two …great guys- Shalabh and Melvin. Melvin was also one of the keynotes speaker at Podcamp. Sunita, Su from Text 100 and Daphne Maia great meeting you too.

How it could be better….

Content overall could have been more in-depth. Its great to have a discussion but there should be some key take away from the session. Some speakers got a bit too carried away about personal achievements. So maybe a little balance on that front could make the sessions more fulfilling.

Signing off statement: Great initiative guys. Keep up the good work!!



  1. the last time i checked, i’m coleman YEE 😉

    but thanks for your comments on my session!

    Comment by coleman yee — November 3, 2008 @ 2:24 am

  2. Thanks for pointing it out. Your name is now changed to the original 😉

    Comment by anubhapandey — November 3, 2008 @ 3:56 am

  3. A lot of times you can sort of guess a personality when you reading a blog but when you meet them you do find more aspects. I would encourage people to travel more and meet bloggers/twitters and netizens in the region.

    Comment by Preetam Rai — November 3, 2008 @ 4:07 pm

  4. You are right Preetam and I agree with you completely. Unfortunately some of us do not have the luxury to travel so frequently. And it is there that we need the expertise of people like you. Great going!!

    Comment by anubhapandey — November 4, 2008 @ 3:21 am

  5. Also, is it possible to share a copy of your presentation. Have heard so much about it…pity I could not attend the session. Need for personal ref only. Lemme know. Thanks.

    Comment by anubhapandey — November 4, 2008 @ 3:25 am

  6. Podcasts are up, as are pictures, so do look out for them at our blog, 🙂

    Comment by podcampsingapore — November 12, 2008 @ 7:16 pm

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